Wisconsin Democrats Leverage 4/20 to Renew Calls for Marijuana Legalization
On April 20, a date widely recognized as the unofficial “weed day,” several prominent Wisconsin Democrats turned to social media to advocate for the state’s first comprehensive cannabis program. Their posts highlighted potential tax revenue, equity considerations, and the economic impact of residents purchasing marijuana in neighboring states.
Key Statements from Democratic Leaders
Former Lieutenant Governor Mandela Barnes kicked off the conversation, noting that Illinois collected an estimated $36 million in tax revenue from Wisconsin residents in a single year—a figure cited by the Illinois Department of Revenue’s 2023 annual report. Barnes wrote on X (formerly Twitter): “It’s about time Wisconsin legalizes marijuana. Illinois got $36 million dollars in tax revenue from Wisconsinites in one year – we are giving our neighbors millions every year by not legalizing. Happy 4/20, please enjoy responsibly!”
State Representative Francesca Hong (D‑Madison) echoed the fiscal argument while tying legalization to broader community benefits. She referenced her “Weed for Speed” policy proposal, which would direct cannabis tax proceeds toward expanding rural broadband infrastructure. Hong stated: “Wisconsin is one of the last states without a real cannabis program, and we’re handing our neighbors millions every year because of it. My Weed for Speed policy sets us up for smart legalization and puts the revenue into rural broadband. We’ll build it right and repair the damage from decades of criminalization.”
Milwaukee County Executive David Crowley, also a gubernatorial candidate, framed legalization as a matter of fairness and economic growth. He emphasized that outdated prohibition disproportionately harms marginalized communities and wastes law‑enforcement resources. Crowley’s post read: “Wisconsin is falling behind. Legalizing marijuana is about fairness, growth, and common sense. Outdated laws hurt communities and waste resources. As governor, I will legalize it and invest the revenue in schools, infrastructure, and small businesses.”
Republican Response and Ongoing Opposition
While Democratic candidates voiced support, the majority of Republican lawmakers remained silent on the 4/20 posts. Historically, GOP legislators in Wisconsin have resisted full legalization, citing concerns about public health, impaired driving, and federal prohibition. The only Republican to comment was Brady Penfield, chair of the St. Croix Valley Young Republicans, who countered a statement from Democratic Socialist Assembly candidate Juliana Bennet. Bennet had argued that Wisconsinites should not need to travel to Illinois or Michigan to purchase cannabis. Penfield replied succinctly: “Actually, they should,” suggesting that maintaining the status quo prevents normalization of drug use.
Context and Comparative Data
As of 2024, 24 states and the District of Columbia have legalized recreational marijuana, according to the National Organization for the Reform of Marijuana Laws (NORML). Wisconsin remains among the few states without any form of legal adult‑use cannabis, though it does allow limited medical CBD oil for specific conditions. Proponents of legalization often point to fiscal benefits: Colorado, the first state to legalize recreational use, generated over $2.2 billion in cannabis tax revenue between 2014 and 2023, according to the Colorado Department of Revenue.
Critics warn that legalization could increase youth access and impaired‑driving incidents. However, a 2022 study published in the Journal of Policy Analysis and Management found no significant rise in teen usage rates in states that legalized marijuana, while noting a modest reduction in opioid‑related deaths.
Looking Ahead
The 4/20 social media push underscores a growing Democratic effort to place cannabis reform at the forefront of Wisconsin’s 2026 gubernatorial race. Whether the party can translate online advocacy into legislative action remains uncertain, given the current Republican‑controlled legislature’s historical reluctance to advance broader legalization measures.
For the original report on the Democratic candidates’ 4/20 posts, see the source article Here.

